The number of people who blogged started to grow in the early 2000s, but it took off when content marketing took off.
Since then, blogging has changed everything about how we make Content and talk to each other online. Even if you have never made a website or blog, it only takes a few hours to get started.
People who blog are writers. Don’t blog posts consist of written text? Actually, no.
It’s not just the text. The Blog Post Image is very important. After a great headline, they are the second most important part of a story. Visuals are a key part of content marketing that can make or break a campaign.
Make Blog Images Without a Designer
No matter how good your writing is, it can only keep people’s attention for so long and tell them so much. Conversely, text takes about 60,000 times longer for the brain to process than an image.
It’s more important than ever to add a Blog Post Image. Putting a stock photo on your WordPress blog and calling it a day is not enough. Don’t go any further. You have to go the extra mile and make custom, high-quality images relevant to your users and give your Content a sense of place. And if you use stock photos, do a good job of it.
Tips to Create the Perfect Blog Post Image
1- Free image sources
You’ll usually need to put together a few separate images when making custom images.
But you can’t just take any picture you find on Google because copyright laws might protect it. You might get away with it for a while, but you could also be sued the next day and end up in a very expensive court case.
Even if you take an image by accident that you thought you could use without permission, you could still get in trouble.
But don’t let that scare you. Therefore, the best ebook writing services will show you how to get images you can legally use in your blog posts.
Images in the public domain (free)
Images in the public domain are either very old or were given to the public by the person who made them.
All these images are free and safe to use, and you don’t have to link to or give credit to the person who made them (although you can if you want).
Sounds good. It’s good, but it’s not unique. Why? Because there are fewer of these pictures than there are on paid image sites, other people often use the good shots.
Stock images
These are made by people who are good at it. Most of the time, they are very good photos.
Even though public domain and Creative Commons images have their place, you should use stock images most of the time.
Some stock image sites are free, but most of them cost money. Again, the biggest difference is that any good free image will be shared widely. You want the pictures on your blog to look different from those on other sites.
2- Find out what makes a good design
The rest of this guide will teach you what you need to know to make a Blog Post Image that looks great.
Before we show you how to make images, you need to know a little about the design.
Pick a typeface. There are two kinds of fonts: those with serifs and those without. Serif fonts have those little “hooks” at the ends of the letters and are often used in books and magazines that are meant to be printed (think Times, New Roman).
It’s all about how colors go together when it comes to design. At most, three main colors should be used in a good picture for a blog post. Most of the time, less is better.
Custom photos should be visually and conceptually consistent with the rest of your blog and brand. You want your regular readers to be able to tell who made an image without seeing your name or the name of your website.
3- Optimize images for size and SEO
Now that you know how to make custom images, the last step is to make them as useful as possible for your blog posts.
Shrink the size of the file. Page speed is critical. If your page takes too long to load, people will leave before seeing your post.
It is thought that a 1-second delay in how quickly a page responds can cause a 7% drop in conversions and an 11% drop in page views.
4- SEO Your Images
SEO for Blog Post Images is pretty simple.
Here are the three most important ones:
- Image alt-text
- file name
- image title
Start by giving each picture a name that includes a keyword from your article. You’ll want that keyword or a very close one to be in the image title and alt-text.
5- Resize and update
When you share images on social media, ensure they are the right size. You can share your images on social media to get more attention.
As a first step, resize the image so that the focal point is visible in the feed of your followers on each social media platform.
If your image viewer doesn’t support cropping, you can use one of the many online tools available.
6- Prioritise 10x Content
Even though Blog Post Image is very important, most people need to give them more thought when planning their blogging strategy. It is exactly the wrong way to do things.
You will only get very far with your blog images if you put in the time and effort to build a real visual strategy and ensure that every image you post is the best. Even though this takes a little more work, it’s well worth it.
Think about it this way: when you post new content, your blog image will appear next to your headline.
Conclusion:
Think of images as real assets that improve your posts, not just as space fillers.
If you do that and follow the ideas we talked about in this article, your page hits, time spent on a page, and overall user acceptance should go up.
Don’t stress out if you can’t make a great Blog Post Image immediately. Your Content will be better no matter what images you make.
As you improve at making custom images, the results will improve, which will make a big difference in your bottom line.