The world has changed drastically over the past two decades, and the way companies reach consumers has changed even more. With the advent of social media and the internet, companies now have endless ways to reach customers in new ways, whether through search engine marketing (SEM), social media marketing, email marketing, or any of the other digital marketing options out there. So, how can companies choose which type of marketing to start with? This guide will take you through an overview of all the different digital marketing methods and give you advice on how to pick one that’s right for…
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